In the early days of racing, a friendly fan base at a local Winston-Salem track sparked Goody's® to support races every Saturday night. And in 1977, Goody's® got into racing big-time as one of the first non-automotive sponsors of NASCAR and signing Richard Petty as spokesperson. And we haven’t slowed since.
Richard Petty, known as "The King” is a legend and crowd favorite, Richard’s been the Goody's® spokesman since 1977 – the same year Goody’s became one of the first non-automotive sponsors of NASCAR. Of course, Richard had our fast-acting Goody's® in his pocket long before that. We couldn’t be prouder of our 40 year relationship with Richard Petty.